Google Display Ads Offering It’s the modern version of traditional flyer drops and fast becoming more effective
Google Display Ads are custom designed advertisements that can be displayed on websites to people who are located in targeted suburbs.
They are the modern version of traditional flyer drops. Where flyer drops would include designing, printing and then dropping flyers in a specific area, you can tailor make Google Display Ads to show your adverts to people browsing the internet in those same areas. This is substantially less input and labour than a flyer drop (with no trees killed and no chance of ending up in the recycling bin).
The need to reinforce that you are a strong estate agent in your areas, with a brand presence that keeps you top of mind, has never been greater. When someone considers buying or selling, you need to be the first company they think of.
We create and setup your ads, then manage them monthly. You choose the suburbs you want to target, we’ll choose websites that are most used by your target clients and with smart reporting and managing we can monitor and adjust as we go along.
FAQ
- What websites will my ads appear on?
- We research website stats on use/demographics etc and choose them accordingly
- Examples are: timeslive.co.za, iol.co.za, enca.com, citizen.co.za, news24.com, ewn.co.za, nypost.com, cnn.com, ananzi.co.za, ewn.co.za
- We research website stats on use/demographics etc and choose them accordingly
- Why do I need different size ads?
- Different websites have different size slots available for adverts. So to get your advert on as many websites as possible one has to provide a range of sizes to Google.
- How many times will my ads be shown a month?
- This depends on how much money you are spending, but on the budget we have recommended you should get around 40,000 impressions per month.
What does it cost?
There are two portions of costs, which are as follows:
Once-off Setup: R 4 500 + VAT - including design and creation of different size ads for the campaign. (Discounted to R 3 400 + VAT for web-box website clients).
Monthly Costs:
- To web-box: R1 850 + VAT (management per month, discounted to R925 + VAT for web-box website clients)
- To Google: R1035 + VAT (This can be adjusted based on results )
There is a minimum contract period of 6 months
Examples of the ads
